{"id":1301,"date":"2024-03-12T23:15:17","date_gmt":"2024-03-12T22:15:17","guid":{"rendered":"https:\/\/www.amenity.fr\/success-storie\/knowing-how-to-sell-to-the-end-customer\/"},"modified":"2024-06-13T11:13:14","modified_gmt":"2024-06-13T09:13:14","slug":"knowing-how-to-sell-to-the-end-customer","status":"publish","type":"success-storie","link":"https:\/\/www.amenitytraining.com\/en\/success-storie\/knowing-how-to-sell-to-the-end-customer\/","title":{"rendered":"Know how to sell to the end customer"},"excerpt":{"rendered":"","protected":false},"featured_media":1154,"template":"","class_list":["post-1301","success-storie","type-success-storie","status-publish","has-post-thumbnail","hentry"],"meta_box":{"titre_objectif":"Goal","introduction_objectif":"Get closer to end customers in order to influence them more directly in their choices.","titre_attentes":"Expectations","grp_attentes":[{"list_item_attentes":"Develop their interest in the sectors of activity of these end customers."},{"list_item_attentes":"Express the benefits of the proposed solutions in terms of customer benefits. "}],"titre_clients":"Clients","grp_clients":[{"list_item_client":"Of Swiss origin and present in 35 countries with 2,500 employees."},{"list_item_client":"Leading global provider of material handling solutions. "}],"titre_forces":"Strenghts","grp_forces":[{"list_item_forces":["The salespeople are all seniors in their sector of activity"]},{"list_item_forces":["They put themselves at the service of their direct customer, the integrators, to meet their needs and resolve their problems."]}],"titre_succes":"Success","grp_succes":[{"element_succes":"A greater <strong>understanding of end customers<\/strong> and their challenges."},{"element_succes":"Know how to <strong>adapt your speech<\/strong> and not be too technical."},{"element_succes":"Have increased <strong>the levels of influence<\/strong> with decision-makers."}],"css_class_color":"var(--primary)","css_gradiant":"var(--primary-trans-20)","293_to":[1313,1302,1296,1285,1273]},"_links":{"self":[{"href":"https:\/\/www.amenitytraining.com\/en\/wp-json\/wp\/v2\/success-storie\/1301","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.amenitytraining.com\/en\/wp-json\/wp\/v2\/success-storie"}],"about":[{"href":"https:\/\/www.amenitytraining.com\/en\/wp-json\/wp\/v2\/types\/success-storie"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.amenitytraining.com\/en\/wp-json\/wp\/v2\/media\/1154"}],"wp:attachment":[{"href":"https:\/\/www.amenitytraining.com\/en\/wp-json\/wp\/v2\/media?parent=1301"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}